Just because it’s tradition, doesn’t mean it’s right! And in the case of dating your blog posts, there are lots more disadvantages to putting dates on your blog posts than there are advantages.
Think through your last year of blogging. What percentage of your posts really needed to have a date attached? Unless you’re a extremely cutting edge blogger on highly time-sensitive issues, those dates on each of your blog posts probably hurt you more than they helped you.
Hurt you? How?
Unless the visitor to your site arrives within a day of your writing the post, once they see any date other than that day’s date, they’re probably viewing that post as old or outdated…
Even if the content that you wrote is evergreen – not time-based at all!
As a consequence, they immediately, before they’ve even started reading, have been negatively predisposed against the information you are presenting in the post.
Is that what you want to burden yourself with?
I could give you lots more reasons, but I won’t.
So how do you get rid of the dates on your posts?
Watch this 5-minute video to learn how.
Finally, remember that not everyone agrees with this strategy – that’s terrific! Make your own choice whether you implement it or not!
Update: if you find that the solution recommended in the video doesn’t solve your problem or if you need to remove dates from comments, you can always go deeper and edit the .php files. Here’s a blog post that shows how to do that.
Do you have any other suggestions for removing dates from blog posts? Let me know by leaving a comment below. And don’t forget to like and tweet it!
Don Crowther is a leading social media marketing and online marketing expert. He helps companies ranging from Fortune-500-level giants to entrepreneurs make more money online using proven social media and search marketing techniques.
